Lisa Fisher – Owner
Accents by Fisher & Company

From small but intuitive websites, extensive custom e-commerce sites, to blogs, e-newsletters and mobile websites, we are adept at tackling any web development project with skill and creativity. One of our recent website launches was for our long-time Nutri-Lawn client – Landscape Lighting Ottawa. We are not only really happy with how this website looks, but how it has been constructed using the latest foundation and tools for search engine optimization to ensure a prominent online presence.

Two other websites we had a lot of fun working on were fairly complex e-commerce websites for our clients Accents by Fisher & Company and atWork Office Furniture. A great deal of thought and planning is required to launch a successful online store. More and more, today’s retail transactions are going online, so having a web solution that provides a user-friendly experience and a smooth transaction system is critical. Both sites are well on their way to establishing a large and loyal online customer base.

And to wrap up our tour of recent online initiatives for our clients, we are really proud of our work with long-time ZOO Media Group client, Sykes Assitance Services Corporation. We created and launched a national recruitment campaign for their Telehealth Division that featured a new SEO friendly website and mobile site version. As well, we produced online videos to promote this fantastic company. The future looks bright for Sykes and in turn, the future looks bright for ZOO Media Group. We are very fortunate to have such wonderful clients to collaborate with and such a strong team to bring our vision and strategies to life. Here’s to many more years of innovation and evolution!

In our case, we love to travel. Being able to share our experiences with the world from a marketing perspective in a fun and interactive way has really opened up our audience. Not only has visitors to our blog and website grown exponentially, we have forged business contacts and leads directly from blog interactions.

Personally, I am lucky that I love to write, so posting blog entries is something I really enjoy. But for many of our clients, they don’t have the time or inclination to write their own blog. That’s where we can help.  In addition to designing and launching some pretty cool blogs for clients like California Closets and atWork, we also provide copywriting services for some of our clients.

When we work with a new client, we always make it a priority to get to know their business inside and out. And not only their business, we also like to get to know the people and the corporate culture. When we do this, we are able to write for them and interact with their fan base in their own voice, focusing on their priorities and messaging. In a way, we become a member of their team. We have always fancied ourselves as a marketing department that can be hired to manage and develop a company’s brand and image. A blog is a wonderful way to strengthen and grow a brand’s reach. To learn more about our blog development and management services, contact ZOO Media Group today!

Robyn Fulkerson – Director
Sykes Assistance Services Corporation