Technology

Why Your Marketing Strategy Might Need An Update

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Creating an effective marketing strategy can take a lot of time and effort. You have to evaluate the vision, values and goals of your company or organization, determine your target audience, research where that specific audience spends their time and choose the appropriate marketing channels to get your company’s products and services in front of […]

How To Use Social Media For B2B Marketing

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When thinking about using social media in a marketing strategy, people often think business to consumer marketing. But the potential for social media marketing doesn’t have to stop there. When done right, social media can be very effective in the world of B2B marketing as well. B2B marketing largely relies on attracting new business partners […]

How Web Design Can Help You Increase Sales

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Having a website is a critical part of doing business in today’s digital age. Before consumers even leave their homes to purchase a product or service, they’ve likely already checked out potential businesses online. This is why dynamic and effective web design is key when it comes to turning online searchers into buyers. But to […]

Complacency Kills: Stay relevant in the world of web design

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First impressions are everything. I’m sure you’ve heard these words a million times before. And never has a phrase rang more true than when talking about web design. In today’s day and age however, first impressions are hardly made by person-to-person interactions anymore. Chances are, before a potential customer or client meets with you in […]

How To Choose the Right Web Development Agency

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Now that 2016 is here, is it time to start thinking about updating your company website? If it’s been more than 3 years since your last website update, it’s time to look at what’s changed in digital marketing to determine what opportunities your company or organization could be missing out on. In 2016, a website […]

This blog post is going to suck

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Said the voice inside my head. Ever sit down to write and go completely blank? Absolutely nothing comes to mind, or at least nothing that seems relevant or worth writing about. Zip, zero, zilch, zippo…you got nothin’. But content is KING right? Especially when it comes to copywriting for websites, social media and search engine […]

Website Programming: How to do it right

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Your website as your chief marketing vehicle can be beautifully effective when you combine proven SEO techniques, dynamic website design, and robust website programming. In our two previous articles in this series, you learned about the benefits of SEO and website design – but there’s still a missing puzzle piece. The best way to conquer […]