Online Advertising – Are you in?

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Recent studies have shown that online advertising is on the rise and for good reason. Online advertising is a form of advertising that uses the Internet and World Wide Web to deliver marketing messages and attract new customers.

Anatomy of a Marketing Plan

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There are numerous reasons why every company should plan their marketing endeavours well in advance. From effective allocation of resources and budgeting to measuring ROI, a marketing plan can take the guess work out of how to promote your company for the coming year.

Web Design – Keep Them Coming Back!

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Websites are all about delivering information. Everything you do with your site, from font type to spacing, graphics, and colours, must serve the purpose of hitting your audience with your message.

How to Build a Promising Brand

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How is your brand working for you? Is it generating the response you want from your customers? Is it carving out a healthy piece of the marketplace? Do you know for sure?

The Truth About Viral Marketing

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Implementing a viral marketing campaign is a great way to get people talking about your brand and your products and services. But word-of-mouth marketing isn’t the only thing that viral campaigns can accomplish for your business.