The Accessibility for Ontarians with Disabilities Act (also known as the AODA) requires all private and non-profit organizations with 50 or more employees and all public sector organizations to have a fully accessible website. So, just what does an accessible website look like? Well, for starters, an accessible website takes into account the variety of […]
You’ve gone from idea generation to concept development, and now you’re ready to start rolling out your product. After months of hard work and sleepless nights, you’re finally ready to start the commercialization process and marketing efforts for your offering. First things first, you’re going to need a website. But not just any website. You […]
When was the last time you gave your company website a serious overhaul? One, two, five years? How can a company tell if now’s the right time to change both the functionality and aesthetics of their online presence? If you’re worried that your website design is getting left in the dust, now’s the perfect time […]
Imagine that you’re researching a product or service on the Internet. After hours of slugging through search engine results, you come across a listing that looks promising. Except when you click on the link, you’re crushed to discover that the website is only available in a foreign language. That’s what the web browsing experience is […]
We build strong brands. That’s our motto here at ZOO Media Group. And although we have often discussed that a brand is so much more than just a logo, it is definitely a critical part to the development of a brand.
In most industries, whether it’s a business to consumer or business to business operation, there is a great deal of competition out there. So what separates one company from another when it comes to attracting and retaining customers? Here’s a little case study featuring a local London, Ontario business to help illustrate some of […]
Due to the rapid development of the Internet, the necessity for strong innovation, sharp distinction, and unique attractiveness, new aspects and techniques are continually emerging in the website design industry.
Sustainable design has become a fashionable term today. Environmental sustainability, corporate sustainability – everyone wants to create a lasting system.
Interest in flexible or alternative work schedules is on the rise for both employers and employees. Organizations are recognizing the importance of providing a flexible work environment for its employees.
I was looking back over some of the articles we have published since launching the ZOO Media Group website in 2005, and this has to be one of my all-time favorites. Short but sweet – it boils down the concept of marketing into the most basic of terms. It’s a very simple yet effective way to describe our industry to […]