How To Use Social Media For B2B Marketing

By -

When thinking about using social media in a marketing strategy, people often think business to consumer marketing. But the potential for social media marketing doesn’t have to stop there. When done right, social media can be very effective in the world of B2B marketing as well. B2B marketing largely relies on attracting new business partners […]

This blog post is going to suck

By -

Said the voice inside my head. Ever sit down to write and go completely blank? Absolutely nothing comes to mind, or at least nothing that seems relevant or worth writing about. Zip, zero, zilch, zippo…you got nothin’. But content is KING right? Especially when it comes to copywriting for websites, social media and search engine […]

The Relationship Between Quality SEO Content and Social Media

By -

The Importance of Social Media in Search Rankings Newsflash: your social media presence matters…even if your teenage son or daughter still won’t accept your Friend request. Perhaps your personal Facebook profile won’t bring your business fame and fortune, but your company’s online presence can play a big part in promoting your business. The quality SEO […]

Eight Features Every Startup Website Needs

By -

You’ve gone from idea generation to concept development, and now you’re ready to start rolling out your product. After months of hard work and sleepless nights, you’re finally ready to start the commercialization process and marketing efforts for your offering. First things first, you’re going to need a website. But not just any website. You […]

7 Ways to Bring Back Creativity

By -

If you do something creative for a living, I’m sure you have experienced those days weeks where you seem to run a little low on creativity; no new ideas are popping up, and project deadlines are fast approaching. This is commonly known as a creative block.  Writers, designers, painters, sculptors or even experienced art directors can face this frustrating situation. Although creative block can […]

Awesome Advertising

By -

Advertising is everywhere. When you walk down the street, it’s all around you. When you open a magazine, turn on the TV or radio, enter a taxi or browse the Internet – you’ll be bombarded with ads. So how do companies make sure their message is heard over all that noise? Awesome advertising creative, that’s how!   […]

Guide to Typography

By -

I’ve noticed my posts related to typography always seem to garner a fair amount of attention from the graphic design community. Good to know that I’m not the only one that appreciates fonts and typography as the enduring art form that it is. Choosing the right font can make or break a design concept, so knowing […]